777 Tangy Tomato Pickle 300g

Breakfast idli eaten cold at four o'clock, with a spoon of tomato pickle and no plate.

• What: Tomato pickle (thakkali urugai)
• Pack: 300 g jar
• Brand: 777, Chennai, roots going back to 1933
• Best for: Curd rice, idli, plain dosai

Pickle, also called oorugai (Tamil) · achar (Malayalam, Hindi, Bengali) · uppinakayi (Kannada) · ooragaya (Telugu) · lonche (Marathi) · athanu (Gujarati) · achaar (Punjabi).

What it is

The name 777 comes from the licence number the business was given under India's Fruit Products Order. Thakkali urugai is tomato cooked into oil with chilli and spice, so it keeps in the jar far longer than a fresh chutney.

It is sour and hot, looser and oilier than a thokku, and meant to be eaten a little at a time with something plain. Choosing between 777 tomato jars? Tangy Tomato Pickle for everyday sourness; Tomato Andhra Style Pickle for more fire; the Tangy Tomato Thokku for spreading inside dosai.

Tip: Put a teaspoon at the side of the plate, not on the rice. Mix it in a little at a time.

Goes well with: Sri Annam Thanjavur Ponni Raw Rice, Udhaiyam Appalam, 777 Lime Pickle

We offer fast, eco-friendly shipping on all orders. Returns accepted within 14 days in original condition. Customer satisfaction is our priority—contact us for hassle-free support and easy return processing.

Although we do our best to keep product information up to date and correct, ingredients and dietary information may change to due to regulatory updates. Therefore, please always read the label on the product and do not rely solely on the information provided on our website.