Heera Cumin (Jeera) Whole Seeds 100g

Jeera crackling in hot ghee, the signal that lunch was ten minutes away.

• What: Cumin seeds (seeragam), whole
• Pack: 100 g
• Brand: Heera
• Best for: Tempering, rasam, jeera rice, spice blends

Cumin, also called seeragam (Tamil) · jeerakam (Malayalam) · jeerige (Kannada) · jeelakarra (Telugu) · jeera (Hindi, Punjabi) · jire (Marathi) · jiru (Gujarati) · jeere (Bengali).

What it is

Heera is the main brand of P&B (Foods) Ltd, a Bradford-based company that describes itself as one of the largest independent wholesale distributors of Asian foods across Britain and Europe.

Seeragam is the small ridged seed that goes into hot oil or ghee at the start of a tadka, and into rasam, jeera rice and many spice powders. It is earthy and warm, and it smells best just after it crackles. Choosing between seeds? Whole cumin for tempering and roasting; cumin powder for quick seasoning; fennel (sombu) for a sweeter note in kurma and biryani.

Tip: Pull the pan off the heat the moment the jeera darkens a shade. A few seconds more and it turns bitter.

Goes well with: Heera Black Mustard Seeds, Heera Black Pepper Whole, Heera Toor Dal Plain

Cumin seeds

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